Finbud Financial Services Limited

Category Reservation

About the Company

Incorporated in 2012 and initially launched in Bangalore, Finance Buddha has grown into a pan-India retail loan aggregation platform. It partners with a wide network of banks and NBFCs to offer personal, business, and home loans. With a focus on simplifying access to credit, Finance Buddha enables customers to compare loan offers and guides them through the application process to disbursement, without assuming any credit risk. The company operates through a hybrid model, combining traditional agent-led lending with digital loan distribution. This dual approach helps Finance Buddha reach a broader audience, offering personalised support through its agent network while leveraging technology to scale efficiently. The agent-led channel brings in high-volume, low-profit customers, while the digital channel focuses on high-profit, lower-volume clients, allowing the business to balance growth with profitability.