Snapdeal

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About the Company

Snapdeal Limited is an online e-commerce platform focused on the value lifestyle segment, catering to mid-income “Bharat” shoppers in Tier 2+ cities. Established in 2007, it evolved from a coupon booklet business to an eCommerce marketplace. The company, with a vision to be India’s leading value lifestyle omni-channel provider, offers a diverse range of merchandise. In addition to its online operations, its subsidiary Unicommerce provides e-commerce software solutions. The public offer includes a fresh equity issue of up to Rs. 1,250 crores and an offer for sale of 3.07 crore equity shares from existing shareholders like SoftBank and Sequoia Capital. Their strategic focus involves positive unit economics, expanding into omnichannel distribution, and growing Unicommerce to enhance overall revenue.